How to write a strong opening hook
The What-What is The Hook?
The When-When should the hook show up?
The who-who should the hook be about?
the hook is your most powerful tool to get readers invested in your story from moment one
The where-where does this show up story-wise?
Additionally, the Hook has a sister; The Inciting Incident, which is beat two. The reason the Inciting Incident matters to the Hook is that they’re twin beats. Two trains, on two separate tracks, traveling the same path. The Hook is the internal conflict, and the Inciting Incident is the external conflict. For example, we center your Hook around the Lie your character believes about themselves or the world; their psyche is fractured. Because of this, they THINK something external will “cure them” of whatever internal pain they’re experiencing. The solution to their pain? The Inciting Incident! 😀 It’s there to emotionally tempt your hero into rationalizing and agreeing to go on this new journey. It makes the choice to go much easier. Do not forget that what they want will never bring them happiness, EVER. Only what they NEED will do that. Stick around, we’ll talk about that later.